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Tom Watson

10 Reasons Why Real Estate Offices Are “Goldmines”

October 20, 2013 by Tom Watson

Getting an agents to refer you for cleaning jobs is not all that hard to do.

I've been screaming from the rooftop for years about the importance of visiting real estate offices. Today I will climb the ladder once more as I break down how powerful this approach is. Visiting these offices has made such a huge difference for me and my company. At the end of the day this is not only easy and cheap to do, it's effective. That's what I call the perfect … [Read more...] about 10 Reasons Why Real Estate Offices Are “Goldmines”

FREE DOWNLOAD: General purpose cleaning flyer

October 13, 2013 by Tom Watson

general purpose cleaning flyer

The trusty flyer is a great way of getting the word out about your business. While many times you'll want to "zero in" to a specific market, sometimes you may want to cast a wider net. So in the sprit of being all-inclusive I whipped up a cleaning flyer that helps tell the world you are looking for just about any type of facility to clean. In it you'll find mentions of … [Read more...] about FREE DOWNLOAD: General purpose cleaning flyer

10 things that will get you in trouble with a customer (and how to avoid them)…

October 6, 2013 by Tom Watson

Ten problems a cleaning customer will point out to you and how to avoid them

Once you get a few cleaning accounts under your belt the next step is keep them happy. This is key because if you can't do that you'll be stuck in an endless cycle of always needing new accounts to bring in revenue. That "cycle" is NEVER going to be broken until you figure out how to make customers happy. While keeping folks happy is multi-faceted (it has as much to do with … [Read more...] about 10 things that will get you in trouble with a customer (and how to avoid them)…

What if the customer wants a price reduction?

September 29, 2013 by Tom Watson

what do you do if the customer wants a lower price per month?

UPDATED 10/15/2021: Many years ago I had a situation in which an existing customer of mine called and asked me to stop in and see him right away. While a call like that doesn't always mean "bad news", it does make me think something's wrong. In this particular case the customer was a facility manager who was a seasoned pro. He was a suit and tie type of guy who always came … [Read more...] about What if the customer wants a price reduction?

FREE DOWNLOAD: Collection letters for past due cleaning accounts

September 22, 2013 by Tom Watson

Past due collection letter examples

If the world was a perfect place where everyone paid for what they owed others there would be no need for collection letters. Sadly that is not the planet we currently occupy. While the vast majority of people pay their bills on-time without incident, some need a little prodding. The most common tactic is simply sending a letter requesting payment. Things to consider BEFORE … [Read more...] about FREE DOWNLOAD: Collection letters for past due cleaning accounts

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