UPDATE 10/13/2021: Being in business for a long time means that I've been hired by lots of folks over the years. The list includes homeowners, business owners, office managers, real estate agents, property management firms, hotels, townships and municipalities. I'm sure there is more, but you get the idea. The vast majority of those people were a joy to work for. If I had to … [Read more...] about Dealing with customers that bust your chops…
Worth A Look
“Micro” Direct Mail Campaigns Are Easy To Do And Can Make You A Bundle Of Money…
I've talked about direct mail marketing time and time again. If you are new to the concept, it's nothing more than mailing out some info about your company to a prospective customer. I normally send a sales letter, flyer, business card and maybe a magnetic business card as well in a run of the mill envelope that I hand address. Nothing fancy, just very basic stuff. How I find … [Read more...] about “Micro” Direct Mail Campaigns Are Easy To Do And Can Make You A Bundle Of Money…
Five Quotes For The New Business Owner
Just about anyone can give advice to others, but common sense dictates that not all advice is created equal. Generally I tend to give added weight to those who have a track record of success in a given area. So today I wanted to share some wisdom from those who have risen to the top of their respective fields. These come in the form of quotes attributed to different people, … [Read more...] about Five Quotes For The New Business Owner
How to handle negative social media comments about your service
Social media is a double-edged sword in that it can be a tremendous positive for your company or it can help to sink your online reputation. The difference can be "how you respond" to negative comments. Learning how to do so is key because social media is not going away anytime soon. Seeing all the social media channels rise out of nowhere to become such an important part of … [Read more...] about How to handle negative social media comments about your service
Losing an account even when you did a great job…
Owning a business can be frustrating at times. You do everything to the best of your ability and yet sometimes it still doesn't matter. That was the case for me this past week. We have this account, and we've had it for some time, that is letting us go for another company. It's a doctors office to be specific, and honestly it was one of our favorite accounts. Lot's of good … [Read more...] about Losing an account even when you did a great job…