When you operate your own cleaning business, you can't just blend into the woodwork like everyone else. You need to let the world at large know that you are a different flavor, one with no bitter after-taste. Why is that? Well... just like many other "service" professions, the cleaning business suffers from an image problem. Unfortunately many people have low expectations … [Read more...] about Why You Need To Be Different
Differentiating yourself
Stand out from the competition (and close the deal)
Today we're going to speak to how to put some "space" between you and your competitors. Differentiating yourself is not nearly as difficult as you may think, and it can be accomplished virtually instantly. It starts off with simply being prepared to do business when you first meet the potential customer. Are you well dressed and groomed? Do you have your business card ready … [Read more...] about Stand out from the competition (and close the deal)