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7 Reasons To Part With A Marginal Employee

July 9, 2010 by Tom Watson

Rid yourself of marginal employees

Deciding to let an employee go can be a tough decision. You become attached to them to a certain degree. You get used to seeing that same face everyday. You may know all about their family. Perhaps you have even met their kids at some point. But their performance (and or attitude) is not up to par. You have tried everything, but they have not stepped up to the plate. You … [Read more...] about 7 Reasons To Part With A Marginal Employee

Interviewing Basics For The Cleaning Industry

June 29, 2010 by Tom Watson

Do your best to find the needle in the haystack

Hiring people is a tough business. Finding the proverbial "needle in a haystack" can be a real chore. It's difficult to see through the facade of the applicant at times. They are obviously going to try to show only their best side (and suppress the "other" side) during the hiring process. This is to be expected. So your work is going to be cut out for you. The stakes are … [Read more...] about Interviewing Basics For The Cleaning Industry

Avoid The Advertising Vultures

June 6, 2010 by Tom Watson

Beware of snake oil salesman

When you are new to the business world it will not be long before the advertising vultures show up. These folks make their living off your inexperience. You normally meet them at networking functions, however telemarketing is another weapon for them. In the early stages of your career it is difficult to spot them. They seem so nice and intently interested in your new … [Read more...] about Avoid The Advertising Vultures

Hit The Ground Running

May 21, 2010 by Tom Watson

Running

I often get asked "If you were starting your cleaning business today, what would you do to spread the word your in business? That's easy. I would tell everyone I know and have ever known that I now own my own cleaning business. This includes not only close family and friends. It would also include people I have a casual association with. This would include my doctor, … [Read more...] about Hit The Ground Running

Creating Your USP (Unique Selling Proposition)

April 23, 2010 by Tom Watson

You Need To Be Unique There is no point in being the same as everyone else. You need something that sets your cleaning business apart from your countless competitors. You need to create a difference that makes you the better choice. One of the best ways to set yourself apart from the crowd is with your USP, which is your Unique Selling Proposition. A well conceived Unique … [Read more...] about Creating Your USP (Unique Selling Proposition)

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