Janitorial Flyer: Free Download

Post image for Janitorial Flyer: Free Download

by Tom Watson on June 2, 2013

One of the easiest ways to market your commercial cleaning business is by getting some janitorial flyers out into the marketplace.

There are a lot of ways to do that. They include handing them out at networking events, door to door or via direct mail to name a few.

The Janitorial Flyer

The nuts and bolts of getting your janitorial flyer to work for you revolves around the short story you tell throughout the one page flyer. You don’t get a lot of space to tell your life story or anything so you need to keep it short and sweet.

The janitorial flyer you see below is the one you’ll be able to download at the end of this post. Take a peek at it then read up on the thought process that went into making it.

My plan is normally to create a big bold headline that grabs their attention. You need to do this first because if you don’t get their attention right away they will toss your flyer in the trash can before ever getting to your contact information.

After that I generally try to “speak to them” in a way that lets them know that I UNDERSTAND their problem. As you can see I devoted a few short paragraphs in the flyer to just that.

From there I just highlighted where most cleaning companies fail in one way or another (poor supervision etc…). This is meant to get them to “connect the dots” in a sense to their current cleaning company.

After that I tell them that if their current company is showing any of the common warning signs (or all of them) they may want to reach out to me. I then tell them just a little about myself and provide my number in case they are interested.

To finish I highlight a few things I have going for me (insured & bonded, family run and no obligation quotes) then I display the web address at the bottom for a real clean and crisp look.

I’ve made the flyers available in both PDF format and OpenOffice format. The PDF file can be modified with the proper Adobe software or by your local printer and the OpenOffice file can be edited with the free OpenOffice program.

Download Janitorial Flyer In PDF Format

Click Here To Go To Download Page (LOOK FOR FILE #9A)

Download Janitorial Flyer In OpenOffice Format

Click Here To Go To Download Page (LOOK FOR FILE #9B)

If you have any questions or comments about the janitorial flyers post them in the comments below. I look forward to hearing what everyone thinks about the flyers and how they could be improved or modified.

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{ 30 comments… read them below or add one }

1 Lorraine June 2, 2013 at 9:30 pm

hi there
Do you think if I change some of the wording for a residential cleaning company would it be too harsh?
i love the flyer!!

2 Tom Watson June 2, 2013 at 9:55 pm

Hi Lorraine! I think if you spent 15 minutes on it you could change it into 3 or 4 different flavors (including a house cleaning flyer).

3 Francisco June 2, 2013 at 10:11 pm

Grate flyer Tome, I will use it?


4 Tom Watson June 2, 2013 at 10:16 pm

Hi Francisco! Sounds good, let me know how you make out.

5 john June 3, 2013 at 12:39 am

Hi Tom sorry for asking but do you have this flyer in a word doc as with this Open office it is all over the place with my computer, thank you john

6 Tom Watson June 3, 2013 at 5:43 am

Hi John! I don’t have Word, but if I can find a way to help with the flyer I’ll touch base.

7 Troy June 3, 2013 at 8:21 am

Hello Tom,great flyer,will definitely use it.Question…since I will not have employees initially and will not require bonding,what could I stick in there to replace “bonding” from “fully insured and bonded”?
Also,sent you an email dated 5/20 awaiting response if possible.Thank you.

8 Tom Watson June 3, 2013 at 10:41 am

Hi Troy! You could just leave it “Fully Insured”. Other ideas may be to add “Satisfaction Guaranteed”, The “region” you serve, other services you offer etc… BTW: Found your old email and just wrote you back (sorry about that).

9 Anna June 3, 2013 at 1:15 pm

I would like to open my janitorial business. The problem is, how and where to find a cleaning contract with companies.
Is there any secret?
Can you help me with this or just give some directions, where to find?
Thanks. Anna

10 Tom Watson June 3, 2013 at 1:25 pm

Hi Anna! You want your own janitorial business, that is GREAT!. Finding customers is not hard (they are everywhere). Secret… nope (just follow my lead). You can do so by reading this post… http://wp.me/pO3Aj-1MB

11 Troy June 3, 2013 at 5:34 pm

As always,thank you Tom.

12 Lorraine June 3, 2013 at 9:47 pm

Hey Tom
Changed it for house cleaning and it looks pretty good. Thanks so much for the template.

13 Tom Watson June 3, 2013 at 10:03 pm

I’m happy to hear that Lorraine. Good luck with it.

14 Tom Watson June 3, 2013 at 10:03 pm

You are very welcome.

15 Troy June 4, 2013 at 4:51 pm

Ijust printed up some of the flyers,they really look great,one question…Would you send only this directly to prospects or would you send a sales letter as well,or would you just do one or the other? Thank you.

16 Tom Watson June 4, 2013 at 9:17 pm

Hi Troy! Great question. My take is that this is a BLEND style janitorial flyer. It’s not a traditional type flyer that has some special offer blasted all over it but it’s not a standard sales letter either.

I would use it as a STAND-ALONE flyer (I would probably attach a business card to it using a staple or paperclip). Then I would get them into the prospects hands and see what happens.

17 Troy June 5, 2013 at 11:42 am

Ok,will do.Thanks again.

18 Raymond Samuel June 5, 2013 at 4:42 pm

I can’t get the Janitorial Flyer: Free Download
to download. can you let me know how to do it?

19 Tom Watson June 6, 2013 at 8:59 am

Hi Raymond! Don’t know what happened, computers are funny sometimes. Anyway…I just emailed you the two janitorial flyers. Good luck.

20 Joe Mellon June 9, 2013 at 9:25 am

As always Tom, you come through for us guys and gals trying to make a living being self employed.

There is nothing like working for your self. This past year, I went back to the working world as a school custodian for a dist in the Cumberland County area (I won’t give the name). I lasted one month, I was hired as a working supervisor (which means I had an area to clean and I had to deal with problems besides) and the bologna I had to put up with made me sick, really, made my BP go up that I was getting sick on the job. Dealing with workers that just didn’t care, lack of supplies and rude teachers and parents.
No money in the world is worth that and losing your health and dreading the 40 min drive to and from to a job you hate each day.

Thank God I kept the work I had and was doing it on the side, so now I am back full swing and looking for more work and it’s growing. Leaps and bounds, it’s growing.

Again, thanks Tom and with your advise, no one that follows you here will fail, if they do it’s their own fault. All the best to you and your wife. Did you guys move to a warmer area yet?

21 Tom Watson June 9, 2013 at 11:12 am

Hi Joe! Nice to hear from you and THANKS for the very kind words you speak. Sue and I wish you nothing but the best in your janitorial business (and NO… we haven’t moved yet, though we are getting closer!!).

22 Jim August 12, 2013 at 8:09 pm

Hi Tom I just read your flyer and am impressed I sure would read it if I had a need for a cleaning contractor.All I would change is where you have (the first time)I would have ALL THE TIME because the customer may think you will do a good job first then slacken off. Just a thought. cheers Jim

23 Tom Watson August 12, 2013 at 8:20 pm

Hi Jim! That’s a good suggestion, I’ll remember that one going forward.

24 ashley August 21, 2013 at 2:12 pm

hi where do you find the blog where you can were talking about a hosue cleaning flyer? i ca!nt find it

25 Tom Watson August 21, 2013 at 2:50 pm
26 Mary DeKlerk September 1, 2013 at 11:30 am

Hi Tom,
Great artilcles – but I have not been able to download any of your free forms that you offered. When I click on them there is no link? Do I need to do something I am not aware of?
Mary DeKlerk

27 Tom Watson September 2, 2013 at 9:49 am

Hi Mary! I haven’t heard of that issue before. What browser are you using when you try to download the flyer? (Internet Explorer / Chrome / Safari / Mozilla).

28 Tom Watson September 2, 2013 at 9:49 am

Hi Mary! I haven’t heard of that issue before. What browser are you using when you try to download the flyer? (Internet Explorer / Chrome / Safari / Mozilla).

29 James August 26, 2016 at 1:14 pm


I’ve clicked on the links also and they won’t open, they go to a website that’s blank. This is a new computer, so I know it can’t be my browser, etc.

30 Tom Watson August 28, 2016 at 6:06 pm

Hi James! The issue is on my end. We’re working on it. Sorry about that!

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