I wanted to do a quick post today on the topic of growing your cleaning business. When you first start out it seems hard to imagine that the little seed (your new company) you planted will ever grow up. It is easy to get impatient and frustrated. You want instant gratification and success. When you don’t get it the idea […]
Learn how to craft a Unique Selling Proposition for your cleaning company. Differentiating your cleaning company from the rest of the pack with a well designed Unique Selling Proposition will reap many benefits.
Today I’m going to do a quick post on networking. I will pass along some tips that I have learned over the years on how to make the most of the time you spend networking. To network effectively you need a mini commercial. A mini commercial is a quick and to the point synopsis of what […]
The act of networking needs to play a major role in your new business. Your success (or failure) in networking will greatly determine how well you fare in business. To help you fully understand it’s importance we need to define what networking really is. Websters Dictionary defines networking as: To make connections among people or groups […]
To have lasting success in the cleaning business you need to keep the customers you worked so hard to get. This is easier said than done if you are not prepared. It is not uncommon to forget about your current customers in your quest to acquire new ones. This creates a vicious cycle. Before long you need to replace […]
What exactly is branding your business all about? It consists of giving your company an identity. It’s about conveying who you are and what you do through the creative use of a combination of elements. Your company name, logo, unique selling point, mission statement and color scheme make up your identity. Even though most people associate […]
What is one of the most important aspects of your business? One that has tremendous influence over how successful your cleaning business will become. One that can easily be improved upon no matter the situation. The answer is how well you sell yourself. How well you sell your yourself (and by extension how well you sell […]